Courses

LAUNCHING AUGUST 2024

Are you ready to take action & make dreams a reality in 2024?

THE STARTING LINE...

We know that the "creative" part of your business (such as being the photographer, videographer, painter, baker....) is only the tip of the iceberg when it comes to running a business. Under the water, the bit people cannot see, are all the other elements that come with it and make it a well oiled, profitable machine - so you can focus on the bits you love.

These four courses are the foundation blocks to build your business. With these steps in place, it will transform the way your business runs day to day, your stress levels, getting more of your ideal client, become more efficient & so more profitable.

If you are like me, I spent a lot of time & money on my education on my craft, on being a photographer. Fantastic, of course, you need to know the skills. But not when no-one then knows you existed OR what to do once you get the clients. It was only once I started to invest in this, my life changed.

I know I started my businesses to facilitate the life I wanted, not to work 50+ hour weeks with all the stress on my shoulders.

How about you?

The Courses Launching Soon:

Business 101

Combat the overwhelm! This course covers the 5 foundation blocks to build your business from. If you are just starting your business or been open for a while and need to refine what you offer, this is for you!

It includes;

- Building your brand

- Building your presence

- How to Price your services

- Understanding your Time

- Understanding Money

Marketing 101

Does the word "Marketing" fill you with dread? What does it mean? Where do I start? Then this course is for you.

I believe in feel good marketing for creatives - everything should align with you & your brand.

This course gives you the overview on where to start with your Marketing.

It includes:

- Why this is just as important as the "creative" part of your business & how to leverage your skills to make this SIMPLE.

- Breaking down the Jargon.

- Creating your "Avatar"/Ideal Client and where to find them.

- Simple, actionable Steps, without the overwhelm, to get you started in organic, paid and local Marketing.

Get More of the RIGHT Clients

Ok, so we have our business structure down, leads are coming in from our marketing ... so what now?

Lets GET MORE CLIENTS

In this course;

- Simple Lead Conversion Actions, best practices & how to do them NOW.

- Introduction to templates & guides for clients & why they matter.

- Steps to create a positive mindset, overcoming self limiting beliefs, imposter syndrome & money blocks - THIS WILL CHANGE YOUR BUSINESS as much as getting more clients.

The Client Experience - Turn clients into raving fans

What is the client experience I hear you say? Why is it important?

- 3 Systems all client based businesses should have & how to implement in your business.

- Why is a CRM important and where to start

- Your Client Workflow Guide

Sales without Selling -

"Sales" is NOT a dirty word! As creatives we have a massive block over this word and it's time to stop! This course will take you through;

- Psychology of sales and why its important to all you do

- What is the best way of "selling" for you, your life right now & to reach you goals.

- How to convert your Leads

- Guiding your lead & clients to spend to right amount

- Get more from your current clients

MAKING IT BEAUTIFUL...

So you have your business up & running - Woop, Woop! Now it time to refine, grow & reach those BIG goals!

In Person Sales for photographers

The GAME CHANGER

And will not give you the "ick" feeling!

Years ago I switched from and "all inclusive" Photography packages to In Person Sales (IPS) and it changed the face of my Wedding & Portrait businesses.

Find out in this course

- Why & how it is easier, faster, more profitable AND more enjoyable doing IPS.

- How to educate your clients.

Online Marketing Extended

Wow, it can feel overwhelming can't it? Where to start? Scared you'll end up throwing money away?

I believe in feel good marketing for creatives - everything should align with you & your brand.

Don't worry, this course is here to give you the confidence to step into the world of online marketing.

Including;

- The who, what & where of online marketing.

- Trends to be on the look out for in 2024.

- Perfect for all creatives, from photographers, videographers and beyond - anyone who sells a service or product!

Local Marketing for Photographers & Creatives

I built my entire business from local marketing with ZERO online marketing spend for YEARS. So the power of this should not be underestimated. This course includes:

- Networking - the low down - What is it, why to do it & how I built my business to a studio and staff purely from this for years.

- Affiliate Marketing - what is this and where to begin!

- Perfect for wedding, newborn, portrait, food & branding photographers & videographers.

SELF DEVELOPMENT ...

I am a great believer of self education & development. Its not only WHAT do you need to do but also WHO do you need to become to achieve all your goals?

Here are some resources;

Keeping On Time

Do you struggle to fit everything into a day? Not sure where the hours have gone & the to-do list has not moved? This is for you.

This course focuses on;

- Time management. Including templates & guides to keep you track.

- Identifying WHY things are not on track

- Procrastination, the physiology behind it & how to change it

- Breaking bad habits & making new, positive ones.

The Confidence Booster

Who here suffers with imposter syndrome? Not feeling like you are enough? Is it stopping you from developing creatively, your sales and knowing your self worth?

This course looks at techniques to overcome and manage these obstacles so not only your business can thrive, but so can YOU.

LITTLE EXTRA'S ...

Here are some resources I thought would be helpful (& have also been requested!) for my wonderful clients...

The GOAL GETTER

This is the planner that I use every quarter to help me achieve my business & personal goals.

If you are looking for a planner that actually helps you take action & make things happen, this bad boy is for you!

The Daily Journal

Things can get overwhelming as a business owner. This little gem not only keeps you on track with your big goals on a daily basis but it also looks at your well-being, mindset and techniques to identifying when things maybe waiving off track so you can take action to get back to where you want to be!